haku: @author Flynn, J. / yhteensä: 16
viite: 9 / 16
Tekijä:Flynn, J.
Otsikko:Suddenly, Europe's shopkeepers are making nice
Lehti:Business Week
1997 : JAN 20, VOL. 3494:824, p. 16-17
Asiasana:ECONOMICS
USA
EUROPE
Kieli:eng
Tiivistelmä:Slumping economies and competition from the U.S. have retailers pushing service. Every 90 seconds, a bus or train disgorges eager shoppers into Centro, a sprawling new $1.4 billion shopping complex in Oberhausen, smack in Germany's industrial heartland. To battle the Teutonic disdain for service, Centro offers its 200 retailers a three-day course to teach their clerks the art of smiling. Shoppers can munch sausages or sip champagne. Wheelchairs and baby carriages are free to use. A Kinderland takes care of kids. Europe's retailers are searching for new ways to pry open shoppers' wallets.
SCIMA tietueen numero: 158607
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