haku: @journal_id 1730 / yhteensä: 16
viite: 9 / 16
| Tekijä: | Altinkemer, K. Bandyopadhyay, S. |
| Otsikko: | Bundling and distribution of digitized music over the Internet |
| Lehti: | Journal of Organizational Computing and Electronic Commerce
2000 : VOL. 10:3, p. 209-224 |
| Asiasana: | Music industry Leisure industry Internet Electronic commerce Distribution channels Products Pricing Consumers Models |
| Vapaa asiasana: | e-commerce |
| Kieli: | eng |
| Tiivistelmä: | The Internet is radically changing the way music is created and distributed. This article summarizes the spectrum of the changes and starts a formal analysis of the issue. Specifically it is considered the effect of unbundling of music items that traditionally have come bundled as part of an entire album. The model presented considers a bundle of 2 individual music items sold either individually or as a bundle. The problem is looked at in 2 ways: (a) the effects of varying the proportion of the consumers liking the individual items and the bundle and (b) the effects of varying the pricing of the items and the bundle. There is also analysis of this model for a few specific cases. |
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