haku: @indexterm confidentiality / yhteensä: 16
viite: 6 / 16
Tekijä: | Spreng, R. A. Page, T. J. Jr. |
Otsikko: | The impact of confidence in expectations on consumer satisfaction |
Lehti: | Psychology & Marketing
2001 : NOV, VOL. 18:11, p. 1187-1204 |
Asiasana: | CONFIDENTIALITY CONSUMER SATISFACTION EXPECTATIONS |
Kieli: | eng |
Tiivistelmä: | Research into the construct relationships that form consumer satisfaction has advanced to a stage in which moderator variables need to be examined. The present research proposes and tests confidence in expectations as a potential moderator of these relationships. |
SCIMA