haku: @author Möller, K. / yhteensä: 16
viite: 2 / 16
Tekijä: | Möller, K. |
Otsikko: | Managing in the network economy |
Lehti: | European business forum EBF
2006 : WINTER, 27, p. 30-35 |
Asiasana: | strategic management alliances networks competition innovation |
Kieli: | eng |
Tiivistelmä: | The article deals with the role of strategic business networks (hereafter as: buss-nets) in achieving competitive advantage for innovative companies. Buss-nets are used to create value and develop projects contributing to profitability. Included examples are the Bluetooth project and the Star Alliance of airlines. |
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