haku: @indexterm Development economics / yhteensä: 160
viite: 12 / 160
| Tekijä: | Aulakh, P. S. Kotabe, M. Teegen, H. |
| Otsikko: | Export strategies and performance of firms from emerging economies: evidence from Brazil, Chile, and Mexico |
| Lehti: | Academy of Management Journal
2000 : JUN, VOL.43:3, p. 342-361 |
| Asiasana: | Development economics Industrial development International trade Exports Economic performance Industrial performance Brazil Chile Mexico |
| Kieli: | eng |
| Tiivistelmä: | The purpose of this study was to provide a framework for examining the export strategies of firms from emerging economies and their performance in foreign markets. Hypotheses were tested on a sample of firm from Brazil, Chile, and Mexico. Findings suggest that cost-based strategies enhance export performance in developed country markets and differentiation strategies enhance performance in other developing countries. |
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