haku: @indexterm alcoholic drinks industry / yhteensä: 168
viite: 127 / 168
| Tekijä: | Wilcox, G. B. |
| Otsikko: | The effect of price advertising on alcoholic beverage sales. |
| Lehti: | Journal of Advertising Research
1985 : OCT-NOV, VOL. 25:5, p. 33-38 |
| Asiasana: | ADVERTISING PRICES ALCOHOLIC DRINKS INDUSTRY SALES CONSUMER BEHAVIOUR |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA