haku: @indexterm OVER THE COUNTER MARKET / yhteensä: 17
viite: 7 / 17
| Tekijä: | |
| Otsikko: | Cough and cold remedies |
| Lehti: | Market Research Europe
1994 : OCT, VOL. 26:10, p. 23-62 |
| Asiasana: | MARKETING COMPANIES OVER THE COUNTER MARKET |
| Kieli: | eng |
| Tiivistelmä: | This report studies the European market for over-the-counter (OTC) sales of cough and cold remedies with particular reference to five key economies: France, Germany, Italy, Spain and the United Kingdom. The data period covered is 1988 - 1992 for current trends and 1992 -1997 for forecasts. The over-the-counter market for cough and cold remedies includes: decongestants, chest rubs and inhalants, cold preparations, cough preparations, pharyngeal preparations and medicated confectionery. |
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