haku: @indexterm WEST INDIES / yhteensä: 17
viite: 5 / 17
| Tekijä: | Fishman, C. |
| Otsikko: | Fantastic voyage |
| Lehti: | Fast Company
2000 : MAR, 32, p. 170-200 |
| Asiasana: | Ports Shipbuilding industry West Indies |
| Kieli: | eng |
| Tiivistelmä: | Voyager of the Seas is a big boat - the largest cruise ship ever, three times the size of the Titanic. It represents a huge gamble: a 700 million dollar bet that the experience it offers will attract customers who have never been on a cruise. And the story of its creation offers a powerful lesson - in strategic daring, relentless execution, and devotion to design. |
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