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| Tekijä: | Gabszewicz, J. J. Laussel, D. Sonnac, N. |
| Otsikko: | Press advertising and the ascent of the "Pensee Unique" |
| Lehti: | European Economic Review
2001 : MAY, VOL. 45:4-6, p. 641-651 |
| Asiasana: | ADVERTISING NEWSPAPER INDUSTRY POLITICS |
| Kieli: | eng |
| Tiivistelmä: | The press industry depends in a crucial way on the possibility of financing an important fraction of its activities by advertising receipts. The authors show that this induces the editors of newspapers to moderate, in several cases, the political message they display to their readers, compared with the political opinions they would have expressed otherwise. |
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