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Tekijä: | Claycomb, C. Frankwick, G.L. |
Otsikko: | A contingency perspective of communication, conflict resolution and buyer search effort in buyer-supplier relationships |
Lehti: | Journal of supply chain management
2004 : WINTER, VOL. 40:1, p. 18-34 |
Asiasana: | communication conflict buying suppliers |
Vapaa asiasana: | contingency perspective |
Kieli: | eng |
Tiivistelmä: | This study explores the moderating effects of buying context on the relationship (henceforth as: r-ship.) btw. communication elements and the effort by buyers while searching for new suppliers via a buyer-supplier r-ship. development process. Based on a mail survey of the Institute for Supply Management(TM) members and moderated regression analysis on data, it is found among others that company size, buyer experience, r-ship. duration and r-ship. importance affect the association btw. a buyer's search effort and the communication elements etc. |
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