haku: @author Waterson, M. / yhteensä: 18
viite: 6 / 18
| Tekijä: | Singh, S. Utton, M. Waterson, M. |
| Otsikko: | Strategic behaviour of incumbent firms in the UK |
| Lehti: | International Journal of Industrial Organization
1998 : MAR, VOL. 16:2, p. 229-251 |
| Asiasana: | Corporate strategy Companies Competition Strategy United Kingdom |
| Vapaa asiasana: | Questionnaire Competitive strategies |
| Kieli: | eng |
| Tiivistelmä: | The main purpose of the paper is to examine the incidence of strategic behaviour in the UK by means of a questionnaire study performed across three broad manufacturing industries - food, electrical engineering and chemicals. Of the strategies which have received substantial theoretical attention, R&D and advertising appear widely used, patenting, pricing and excess capacity much less so. Vertical instruments such as purchasing policy also stand out as important. But possibly only a minority of firms in our sample actively pursue strategic instruments. |
SCIMA