haku: @author Nohria, N. / yhteensä: 18
viite: 6 / 18
| Tekijä: | Beer, M. Nohria, N. |
| Otsikko: | Cracking the code of change |
| Lehti: | Harvard Business Review
2000 : MAY/JUN, VOL. 78:3, p. 133-141 |
| Asiasana: | Organizational change Strategic management Management styles Theories USA United Kingdom Europe |
| Kieli: | eng |
| Tiivistelmä: | Until now, change in business has been an either-or proposition: either quickly create economic value for shareholders or patiently develop an open, trusting corporate culture long term. But new research indicates that combining these "hard" and "soft" approaches can radically transform the way businesses change. There is a possibility of creating competitive advantage. |
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