haku: @indexterm agricultural machinery industry / yhteensä: 18
viite: 9 / 18
| Tekijä: | Gross, N. |
| Otsikko: | Inquest for International Harvester. |
| Lehti: | Planning Review
1987 : JUL/AUG, VOL. 15:4, p. 6-11 |
| Asiasana: | CORPORATE STRATEGY AGRICULTURAL MACHINERY INDUSTRY |
| Kieli: | eng |
| Tiivistelmä: | The events of 1980 and 1981 forced International Harvester to restructure. It was a conventional company with traditional thinking, where individuality and venturesomeness were banned. Year after year the company earned a return lower than the cost of capital. The barriers to innovation and the changes are demonstrated. |
SCIMA