haku: @author Katz, R. / yhteensä: 19
viite: 6 / 19
Tekijä: | Katz, R. |
Otsikko: | Pay cable's chameleon |
Lehti: | Channels
1990 : OCT, VOL. 10:15, p.8 |
Asiasana: | |
Vapaa asiasana: | Innovation, Options, Tactics |
Kieli: | eng |
Tiivistelmä: | The Movie Channel changed its strategy in order to meet the subscribers' requirements and to enhance their number and it introduced the pay-per-view service. Movie Channel tries to be attractive by offering advantages like a half-price first month subscription. Also other PPV channels do their best to extend services. |
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