haku: @author Grover, R. / yhteensä: 19
viite: 11 / 19
| Tekijä: | Stevens, E. L. Grover, R. |
| Otsikko: | The entertainment glut |
| Lehti: | Business Week
1998 : FEB, VOL. 3549:879, p. 48-52 |
| Asiasana: | COMPANIES LEISURE INDUSTRY USA |
| Kieli: | eng |
| Tiivistelmä: | The article deals with the entertainment companies spending more on content, while audience fragmenting. It is asked for what it will take for the companies to win in a climate this tough. There is an illustration on the industry with some figures on corporate finance in short (incl. Viacom, Disney, Time Warner, and News Corp). |
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