haku: @indexterm vertical integration / yhteensä: 190
viite: 175 / 190
| Tekijä: | Phillips, L. W. |
| Otsikko: | Explaining control losses in corporate marketing channels: an organizational analysis. |
| Lehti: | Journal of Marketing Research
1982 : NOV, VOL. 19:4, p. 525-549 |
| Asiasana: | MARKETING CHANNELS ORGANIZATIONAL CONTROL MARKETING MODELS VERTICAL INTEGRATION ORGANIZATIONAL STRUCTURE CONTROL SYSTEMS |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA