haku: @indexterm vertical integration / yhteensä: 190
viite: 146 / 190
| Tekijä: | Ihde, G. B. |
| Otsikko: | Die relative Betriebstiefe als strategischer Erfolgsfaktor. |
| Lehti: | Zeitschrift für Betriebswirtschaft
1988 : JAN, VOL. 58:1, p. 13-23 |
| Asiasana: | PLANNING VERTICAL INTEGRATION COMPANIES |
| Kieli: | ger |
| Tiivistelmä: | The size of the firm was discussed in literature, especially as a key factor of strategic success. From this point of view the variable "vertical integration" of a firm was mostly neglected. In a theoretical analysis it is argued, that the balance between both variables, size and vertical integration, is changing, caused by changes in markets and corresponding technologies. The thesis is advanced that a firm can gain a competitive advantage over its competitors if it decreases its vertical integration relative to competitors. |
SCIMA