haku: @author Dukerich, J. / yhteensä: 2
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Tekijä: | Dutton, J. Dukerich, J. Harquail, C. |
Otsikko: | Organizational images and member identification |
Lehti: | Administrative Science Quarterly
1994 : JUN, VOL. 39:2, p. 239-263 |
Asiasana: | ORGANIZATION IMAGE MANAGEMENT |
Kieli: | eng |
Tiivistelmä: | The authors of this article develop a model to explain how images of one's work organization shape the strength of his or her identification with the organization. They focus on two key organizational images: one based on what a member believes is distinctive, central, and enduring about his or her organization and one based on a member's beliefs about what outsiders think about the organization. The model leads to a number of propositions. |
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