haku: @author Gaddis, P. O. / yhteensä: 2
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| Tekijä: | Gaddis, P. O. |
| Otsikko: | Strategy under attack |
| Lehti: | Long Range Planning
1997 : FEB, VOL. 30:1, p. 38-45 |
| Asiasana: | |
| Vapaa asiasana: | MANAGEMENT, UNTERNEHMENSSTRATEGIE, FÜHRUNGSTECHNIK |
| Kieli: | eng |
| Tiivistelmä: | Management has no choice but to anticipate the future, to attempt to mold it and to balance short- and long-range goals. Now the concept of future orientations is being severely challenged from a combination of philosophical and pragmatic forces. Executives must understand the nature of these clashing ideas and accommodate them intelligently. |
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