haku: @author Caffyn, S. / yhteensä: 2
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| Tekijä: | Caffyn, S. |
| Otsikko: | Extending continuous improvement to the new product development process |
| Lehti: | R. and D. Management
1997 : JUL, VOL. 27:3, p. 253-267 |
| Asiasana: | R&D NEW PRODUCTS DEVELOPMENT |
| Kieli: | eng |
| Tiivistelmä: | This article presents of model continuous improvement (CI) and suggests how it may be used as framework for looking at CI within the context of new product development (NPD). As the benefits of applying continuous improvement are reported and the pressure on firms to improve their processes for new product development increases, there is a growing interest in how these developments can be put together. CI is best thought of in terms of a set of key behaviors. Although the same key behaviors must become the norm amongst NPD personnel, the way in which CI is introduced and practised in the NPD area will be different. |
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