haku: @author Jennings, M. M. / yhteensä: 2
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Tekijä: | Aalberts, R. J. Jennings, M. M. |
Otsikko: | The ethics of slotting: Is this bribery, facilitation marketing or just plain competition? |
Lehti: | Journal of Business Ethics
1999 : JUL, VOL. 20:3, p. 207-215 |
Asiasana: | MARKETING RETAILING BRIBERY ETHICS |
Kieli: | eng |
Tiivistelmä: | The practice of manufacturers' fees or payments to retailers for the sale and display has become a common practice. Entrepreneur's products are often precluded from stores and markets because slotting fees are prohibitive. The fees are non-uniform and often paid in cash. This paper is examining the ethics of this system. |
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