haku: @author Crisp, A. / yhteensä: 2
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| Tekijä: | Crisp, A. |
| Otsikko: | Brand new recruitment. The power of employer brands and the Internet |
| Lehti: | European Forum for Management Development
1999 : 3, p. 28-30 |
| Asiasana: | Employees Recruitment Internet |
| Vapaa asiasana: | WWW |
| Kieli: | eng |
| Tiivistelmä: | This article deals with graduates and their careers related with the Internet. There are estimated 100 000 sites for recruitment in the WWW. Graduates tend to be cynical about the way that employers promote themselves. The employer brand includes several components: business context, career offer, values and culture, attitudes and behaviour and the company identity. |
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