haku: @author Lang, A. / yhteensä: 2
viite: 1 / 2
« edellinen | seuraava »
| Tekijä: | Lang, A. |
| Otsikko: | The limited capacity model of mediated message processing |
| Lehti: | Journal of Communication
2000 : WINTER, VOL. 50:1, p. 46-70 |
| Asiasana: | Communication Models |
| Vapaa asiasana: | Television |
| Kieli: | eng |
| Tiivistelmä: | This paper presents an information-processing model that is directly applicable to the investigation of how mediated messages are processed. It applies the model to the case of television viewing to demonstrate its applicability. |
« edellinen | seuraava »
SCIMA