haku: @author Ranchhod, A. / yhteensä: 2
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Tekijä:Ranchhod, A.
Hackney, R.
Gurau, C.
Otsikko:Global electronic commerce virtual offers and virtual transactions
Lehti:Journal of Global Information Technology Management
2000 : VOL. 3:1, p. 33-48
Asiasana:Electronic commerce
Globalization
Vapaa asiasana:e-commerce
Transactions
Offers
Kieli:eng
Tiivistelmä:In this paper, it is investigated the influence of how differing factors affecting transactions affect the global dimension of virtual offers. There were a number of hypotheses formulated and tested through an analysis of 500 company web sites. It is concluded that the specificity of each transaction will impact on the global dimension of the offer.
SCIMA tietueen numero: 213236
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