haku: @author Graafland, J. J. / yhteensä: 2
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| Tekijä: | Graafland, J. J. |
| Otsikko: | Profits and Principles: Four Perspectives |
| Lehti: | Journal of Business Ethics
2002 : FEB II, VOL. 35:4, p. 293-305 |
| Asiasana: | PROFIT ETHICS BUSINESS ETHICS |
| Kieli: | eng |
| Tiivistelmä: | This article clarifies the relationship between profits and principles by distinguishing four alternative perspectives: the wiri-wiri perspective in which ethical behaviour generates the highest profits; a licence-to-operate perspective in which a minimum, ethical performance is required to receive legitimation from the society; an acceptable profits perspective, in which an acceptable profitability is required to assure the financial continuity and an integrated perspective. These four perspectives are illustrated by statements from Shell reports arid from interviews with managers of a large European retail company. |
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