haku: @author Rysman, M. / yhteensä: 2
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Tekijä:Rysman, M.
Otsikko:An empirical analysis of payment card usage
Lehti:Journal of Industrial Economics
2007 : MAR, VOL. 55:1, p. 1-36
Asiasana:consumer behaviour
credit cards
networks
payment systems
Kieli:eng
Tiivistelmä:This paper focuses on network effects and two-sided markets using data on the payment card industry. The results of the analysis indicate that consumers tend to centre their spending on a single payment network while having other unused cards at the same time. In addition, a regional correlation between consumer usage and merchant acceptance within the four major networks is found, which supports the existence of a feedback loop between usage and merchant acceptance.
SCIMA tietueen numero: 266747
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