haku: @author Lund, D. B. / yhteensä: 2
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| Tekijä: | Lund, D. B. |
| Otsikko: | Gender differences in ethics judgment of marketing professionals in the United States |
| Lehti: | Journal of Business Ethics
2008 : FEB II, VOL. 77:4, p. 501-515 |
| Asiasana: | ethics gender marketing USA |
| Kieli: | eng |
| Tiivistelmä: | This paper investigates empirically the gender differences in ethics judgment. The sample consists of marketing professionals in the United States. This study focuses on marketing function activities. Female marketing professionals showed significantly higher levels of ethics judgment. |
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