haku: @author Lee, V. / yhteensä: 2
viite: 1 / 2
« edellinen | seuraava »
| Tekijä: | Peattie, K. Lee, V. |
| Otsikko: | 1992: The View from the East |
| Lehti: | European Management Journal
1990 : JUNE, VOL. 8, p.234-242 |
| Asiasana: | EEC FAR EAST FOREIGN INVESTMENT |
| Kieli: | eng |
| Tiivistelmä: | There are many contradictions in the relationship between the Far East and the Single European Market (SEM). The global success of Japanese companies is also perceived as a threat which could exploit the new opportunities in Europe and channel the benefits Eastward. Japanese companies are adjusting their strategic planning and marketing to take full advantage of SEM.For Hong Kong, the SEM is not perceived as a great opportunity. |
« edellinen | seuraava »
SCIMA