haku: @indexterm Company failures / yhteensä: 200
viite: 38 / 200
Tekijä:Koch, H.
Otsikko:Die Ruine lebt (A bankrupt firm is revived)
Lehti:Manager Magazin
1991 : VOL. 21:12, p. 252-259
Asiasana:COMPANY FAILURES
Kieli:ger
Tiivistelmä:This is the story of Friedrichsfeld AG in Mannheim, a ceramics and plastic manufacturer. The monopolist famous for his slate waterpipes lost all its market to plastic manufacturers. How Friedrich Reutner saved the firm by converting it into a flexible niche market producer.
SCIMA tietueen numero: 110277
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