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Tekijä: | Eerden, C. van der Saelens, F. H. |
Otsikko: | The use of science and technology indicators in strategic planning. |
Lehti: | Long Range Planning
1991 : JUN, VOL. 24:3, p. 18-25 |
Asiasana: | STRATEGIC PLANNING SCIENCE TECHNOLOGY CASE STUDIES MERGERS |
Kieli: | eng |
Tiivistelmä: | Commercial organizations are increasingly incorporating science and technology indicators in their strategic planning process. They measure a company's corresponding activities and performance through the analysis of patents and research publications; they express the scale, quality and distribution of efforts and allow for the assessment of research and development. Technology analysis is applied in competitor assessment, via measures of the scale, quality and emphasis of a competitor's technology portfolio; evolution of competitors' technology portfolios, providing warning of future market strategies; analysis of the company's own technology portfolio relative to more of its competitors etc. |
SCIMA