haku: @journal_id 1275 / yhteensä: 203
viite: 107 / 203
Tekijä: | DeGraba, P. Mohammed, R. |
Otsikko: | Intertemporal mixed bundling and buying frenzies |
Lehti: | RAND Journal of Economics
1999 : WINTER, VOL. 30:4, p. 694-718 |
Asiasana: | BUYING INTERTEMPORAL ECONOMICS SELLING |
Kieli: | eng |
Tiivistelmä: | By initially selling goods only in bundles and subsequently selling unsold units individually, a multiproduct seller can create a buying frenzy in which his profit is higher than it would be if he sold all units individually at their market clearing prices. In this frenzy, high-valuation customers buy a bundle because they expect quantity rationing when units are sold individually. |
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