haku: @indexterm MARKETING MIX / yhteensä: 205
viite: 31 / 205
Tekijä:Buhalis, D.
Otsikko:Conference report: Distribution channels in the changing travel industry. The Dorchester, London, 9-10 December 1998
Lehti:International Journal of Tourism Research
2000 : MAR-APR, VOL. 2:2, p.137-139
Asiasana:Tourist industry
Travel
Distribution channels
Marketing mix
Competitiveness
Kieli:eng
Tiivistelmä:The conference, organised by Access Conferences International, was focused on marketing practitioners and aimed to provide invaluable insights.
SCIMA tietueen numero: 203314
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