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| Tekijä: | Suchan, J. |
| Otsikko: | The effect of high-impact writing on decision making within a public sector bureaucracy |
| Lehti: | Journal of Business Communication
1998 : JUL, VOL. 35:3, p. 299-327 |
| Asiasana: | DECISION MAKING PUBLIC SECTOR BUREAUCRACY |
| Kieli: | eng |
| Tiivistelmä: | This study, conducted in a medium-size federal government agency, assesses whether readers evaluating reports written in a high-impact style make better decisions than readers evaluating the same reports written in a bureaucratic style that is the organization's norm. Results indicate that respondents reading high-impact reports did not make statistically significant better decisions than those reading bureaucratic reports. The study explains these results. |
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