haku: @indexterm ENERGY CONSUMPTION / yhteensä: 208
viite: 129 / 208
Tekijä: | Deutsch, J. Liebermann, Y. |
Otsikko: | Effects of a public advertising campaign on consumer behavior in a demarketing situation. |
Lehti: | International Journal of Research in Marketing
1985 : VOL. 2:4, p. 287-290 |
Asiasana: | PUBLIC ADVERTISING CONSUMER BEHAVIOUR ENERGY CONSUMPTION ELECTRICITY |
Kieli: | eng |
Tiivistelmä: |
SCIMA