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Tekijä:Wagner, S.M.
Boutellier, R.
Otsikko:Capabilities for managing a portfolio of supplier relationships
Lehti:Business Horizons
2002 : NOV/DEC, VOL. 45:6, p. 79-88
Asiasana:Strategic management
Customers
Suppliers
Public relations
USA
Vapaa asiasana:Partnerships
Kieli:eng
Tiivistelmä:Because companies can no longer possess all competencies themselves, strategic partnerships btw. customers and suppliers are becoming more and more essential. In fact, firms rely on strategy partners to achieve and sustain a competitive position. Theory helps explain the choice btw. arm's length and cooperative relationships, and practice provides some valuable examples. Strategic partnerships, however, need to be set up and managed - a process not yet well understood. Advanced corporations continuously improve internal and external collaboration. In addition, they allocate their scarce resources and time by selectively managing the full range of relationships across the supplier portfolio.
SCIMA tietueen numero: 241938
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