haku: @author Hennessey, M. / yhteensä: 21
viite: 3 / 21
Tekijä: | Hennessey, M. |
Otsikko: | EMI Exec takes German record pricing to task |
Lehti: | Billboard
1989 : MAY 6, VOL.101, p.76 |
Asiasana: | |
Vapaa asiasana: | Price-cutting, Margins, Quality |
Kieli: | eng |
Tiivistelmä: | Helmut Fest, managing director of EMI- Electrola condemns German music pricing. Competition in the record industry shouldn't take the form of destructive price-cutting. The key to prosperity is good product, and it means generous budgets for A & R and marketing. Records are not price sensitive as people are ready to pay a reasonable price for a good repertoire. |
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