haku: @indexterm INVESTMENT / yhteensä: 2128
viite: 173 / 2128
Tekijä:Lev, B.
Otsikko:Sharpening the intangibles edge
Lehti:Harvard Business Review
2004 : JUN, VOL. 82:6, p. 109-116
Asiasana:Accounting
Finance
Intangible assets
Financial statements
Investment
Public relations
Companies
Kieli:eng
Tiivistelmä:Studies show that neither markets nor managers accurately value investments in intangibles like R&D. The result: misallocated resources. The solution: read on. Included is a set of 10 U.S. company valuations to define e.g. under- and/or overvaluation.
SCIMA tietueen numero: 254307
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