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| Tekijä: | Yang, Junxiong |
| Otsikko: | The current state of three big household appliances in rural areas (original in Chinese) |
| Lehti: | China National Conditions and Power Monthly (c)
1995 : 2, p.35-36 |
| Asiasana: | CONSUMER DURABLES SURVEYS CHINA |
| Kieli: | chi |
| Tiivistelmä: | In June, 1994, the State Statistical Bureau made an investigation of the three big household appliances television, refrigerator and washing machine among 10000 peasant households in 20 provinces. There were 66 brands of products including 51 brands of products made in China, which were investigated. The investigated items covered the amount possessed in market, the well-known degree in society, the marketing potential in market and users reaction to the marketing prices, varieties and quality. This paper is the results of the survey. |
SCIMA