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| Tekijä: | Takeyama, L.N. |
| Otsikko: | Strategic vertical differentiation and durable goods monopoly |
| Lehti: | Journal of Industrial Economics
2002 : MAR, VOL. 50:1, p. 43-56 |
| Asiasana: | CONSUMER DURABLES MONOPOLY PRODUCT DIFFERENTIATION QUALITY |
| Kieli: | eng |
| Tiivistelmä: | This paper considers a novel and strategic use of quality as a means for solving the durable-goods time inconsistency problem. It demonstrates how durable-goods producers can exploit the cannibalization of high-quality markets by low-quality goods. Relative to the static product line solution, this strategic dimension of quality choice implies higher quality levels of low-end goods and the production of some low-end products that would not otherwise be produced. |
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