haku: @journal_id 794 / yhteensä: 218
viite: 55 / 218
| Tekijä: | Wilcox, R. |
| Otsikko: | Experts and amateurs: the role of experience in Internet auctions |
| Lehti: | Marketing Letters
2000 : NOV, VOL. 11:4, p. 363-374 |
| Asiasana: | AUCTIONS INTERNET EMPIRICAL RESEARCH |
| Kieli: | eng |
| Tiivistelmä: | The use of auctions as a pricing mechanism has grown dramatically over the last few years. The introduction of electronic auctions has significantly widened the pool of consumers who participate in auctions and increased the number of companies attempting to sell their products in an auction format. Previous empirical research on auctions has focused almost exclusively on the behavior of professional bidders in high stakes common value auctions or the behavior of students in laboratory experiments. |
SCIMA