haku: @indexterm YOUTH CULTURE / yhteensä: 22
viite: 13 / 22
Tekijä: | Tully, S. |
Otsikko: | Teens: the most global market of all |
Lehti: | Fortune
1994 : MAY 16, VOL. 129:10, p. 34-41 |
Asiasana: | SEGMENTATION YOUTH CULTURE GLOBAL MARKETING |
Kieli: | eng |
Tiivistelmä: | Teens, they have moxie, money, and astonishing similarities in taste. If you're selling to teens in Los Angeles, try Tokio and Santiago too. In a world divided by trade wars and tribalism, teenagers, of all people, are the new unifying force. |
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