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| Tekijä: | Bowman, C. |
| Otsikko: | Strategy workshops and top-team commitment to strategic change |
| Lehti: | Journal of Managerial Psychology
1995 : VOL. 10:8, p. 4-12 |
| Asiasana: | STRATEGY STRATEGIC PLANNING TEAM WORK |
| Kieli: | eng |
| Tiivistelmä: | This article describes the experience of 40 strategy workshops conducted with the top teams of a variety of businesses. While the aim of the workshops was to produce high levels of commitment to good quality strategies, in a number of cases the outcomes were disappointing: little strategic change took place. The article presents and discusses four outcomes from the workshop process: "impoverished strategy", "consultants' strategy", 'blinkered strategy", and "workshop strategy". The article indicates the importance of entering the "zone of uncomfortable debate". |
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