haku: @indexterm ADVERTISING MEDIA / yhteensä: 223
viite: 193 / 223
Tekijä: | Weinstein, S. Appel, V. Weinstein, C. |
Otsikko: | Brain activity responses to magazine and television advertising. |
Lehti: | Journal of Advertising Research
1980 : JUN, VOL. 20:3, p. 57-63 |
Asiasana: | ADVERTISING MEDIA ADVERTISING RESEARCH |
Kieli: | eng |
Tiivistelmä: |
SCIMA