haku: @indexterm ADVERTISING MEDIA / yhteensä: 223
viite: 215 / 223
| Tekijä: | Kluyver, C. A. de |
| Otsikko: | An exploration of various goal programming formulations, with application to advertising media scheduling. |
| Lehti: | Journal of the Operational Research Society
1979 : FEB, VOL. 30:2, p. 167-171 |
| Asiasana: | SCHEDULING ADVERTISING MEDIA GOAL SETTING MEDIA SELECTION |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA