haku: @journal_id 1325 / yhteensä: 228
viite: 133 / 228
Tekijä:Watson, H.
Haley, B.
Otsikko:Managerial considerations
Lehti:Communications of the ACM
1998 : SEP, VOL. 41:9, p. 32-37
Asiasana:MANAGEMENT
ECONOMICS
COMMUNICATION
Kieli:eng
Tiivistelmä:The architectural advantage of having a separate, customized repository of data for decision-support applications was recognized as early as the 1970s, when these systems were first developed. In the mid-1980s, large retail, banking, and telecommunications corporations began building data warehouses, even though the term was not coined until the late 1980s by Bill Inmon. Driving this development were business needs arising from such changes as fragmentation of mass markets into microsegments with special needs and the introduction of special technology by IBM and Teradata.
SCIMA tietueen numero: 183328
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