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Tekijä:Sauter, V.
Otsikko:Intuitive decision-making
Lehti:Communications of the ACM
1999 : JUN, VOL. 42:6, p. 109-115
Asiasana:COMMUNICATIONS INDUSTRY
DECISION MAKING
ECONOMICS
Kieli:eng
Tiivistelmä:Combining advanced analytial tools with human intuition increases insight into problems. Today's worldwide marketplace provides not only more customers, suppliers and competitors, but also increased complexity for the decision-making process. Simultaneously, the speed of communications makes the environment less stable and predictable and reduces the available time for examining data and relationships. As a result, necessary data often is unavailable to the decision-maker for analysis or the requisite analyses are feasible.
SCIMA tietueen numero: 202311
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