haku: @indexterm Outdoor advertising / yhteensä: 23
viite: 21 / 23
Tekijä: | Glancey, J. |
Otsikko: | Europe's tidy earner. (!Decaux, J. C.) |
Lehti: | Business
1988 : OCT, p. 64-69 |
Asiasana: | OUTDOOR ADVERTISING WASTE DISPOSALS PUBLIC RELATIONS |
Kieli: | eng |
Tiivistelmä: | Review of the business empire built up by Jean-Claude Decaux of France. His background. First contract for a city bus shelter, with illuminated advertising panels. Automatic public conveniences. The Pooper-Scooper for tackling canine pollution. Illuminated signs and advertising columns. Use of maintenance crews. Exports. Turnover. Profitability. Staff premises. Decaux senior and junior. Possible move into UK advertising market. Bus shelters in Hamburg and graffiti removal. |
SCIMA