haku: @journal_id 1738 / yhteensä: 235
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| Tekijä: | Desouza, K.C. Awazu, Y. |
| Otsikko: | Gaining a competitive edge from your customers |
| Lehti: | Knowledge Management Review
2004 : JUL/AUG, VOL. 7:3, p. 12-15 |
| Asiasana: | Knowledge management Competitive advantage Customers Markets |
| Kieli: | eng |
| Tiivistelmä: | Organizations that dont adequately leverage customer knowledge risk losing out in todays marketplace. The article explains how to succeed using three types of customer knowledge. |
SCIMA