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| Tekijä: | |
| Otsikko: | Household cleaning agents in Italy |
| Lehti: | Market Research Europe
2001 : JUL, VOL. 33, p. 85-114 |
| Asiasana: | MARKET SURVEYS MARKET FORECASTING MARKET RESEARCH HOUSEHOLD CLEANSERS INDUSTRY ITALY EUROPE |
| Kieli: | eng |
| Tiivistelmä: | This report analyses the retail market for household cleaning agents in Italy. The time period covered is 1995-1999 and forecasts are made to the year 2004. Figures in tables are calculated from unfounded data and may not sum. For the purposes of the study, the market has been divided into five broad sectors: 1) Dishwashing - this sector encompasses all products used for washing dishes by hand and by machine. 2) Surface cleaners - consists of cleaning products for use on household surfaces, including multipurpose, oven, window/glass, kitchen, floor etc. 3) Household bleach: this sector includes chlorine bleach intended for general household use. 4) Toilet care: consists of products specifically intended for toilet care; 5) Polishes: includes all shoe, floor, furniture and metal polishes. |
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