haku: @indexterm RELIABILITY / yhteensä: 243
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| Tekijä: | Noerager, J. P. |
| Otsikko: | An assessment of CAD: a personality instrument developed specifically for marketing research. |
| Lehti: | Journal of Marketing Research
1979 : FEB, VOL. 16:1, p. 53-59 |
| Asiasana: | CONSUMER BEHAVIOUR MARKETING RELIABILITY |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA